Viral Marketing and Social Networking in Political Campaigns and Issue Advocacy

    The universe is changed. How many of you on Twitter today were on Twitter when Hillary Clinton started campaigning for the Presidency and the young upstart from Illinois came on the national scene? Be honest. None of you (excepting the IT professionals, of course) had ever even heard of Twitter. And many of you aren’t even there yet. If you joined Twitter in 2008, theTwitter you knew then is already very different than the Twitter we experience today. How many of you were on Facebook? Not nearly as many. Not me.

    Read More »