The Trump name will be removed from three condominium buildings on Manhattan’s West Side in the coming months after more that 600 residents of the 1,325 units signed a petition that began circulating following the report of Donald Trump’s hot mic comments about being able to grope women due to his fame. A report from NPR describes the name change:
“We are assuming a more neutral building identity that will appeal to all current and future residents. We took a number of items into our decision including the input of our residents,” the statement said.
The buildings were part of a large complex along the Hudson River that Trump developed together with a group of billionaires from Hong Kong in the 1990s. Although the buildings carry Trump’s name, they are owned and managed by Equity.
The name change doesn’t apply to several nearby condominium towers that also bear the Trump name, only to three apartment buildings that together have 1,325 units.
Linda Miller, vice president of the Trump Organization, said the name change “is simply the enforcement of a pre-existing agreement which has been in place for years. It was mutually agreed upon.”
The name change is one of the latest indications that the Trump brand has been affected by the contentious presidential election and the fact that Trump’s hometown city of New York voted overwhelmingly for Democratic nominee Hillary Clinton.