Martha Coakley unloaded a nasty ad last night full of dark, harsh tones, lies and subliminal images, including one distorted image of Rush Limbaugh with his hand up a ‘heil’ manner.
Brown fires back with a positive ad challenging Coakley’s camp. The difference between the two ads and the two candidates couldn’t be more stark. But will it work?
Brown could have ignored it. Brown could have hit back just as hard. Or Brown could have taken this middle ground. All three options bear risks and rewards. Brown chose to confront the negative attack ads and the lies, but he stays positive.
This is your money bomb money at work, fighting a nefarious Democratic machine attack ad.
What do you think:
I like the image of Coakley with Sal Dimasi, Democratic jail bird, and Deval Patrick, unpopular Democratic governor. He also frames the debate as a debate between independents verus the “machine”. I like the tactic. The machine up here is disgusting and even Democrats are sick of it.
Erick Erickson
Jeff Emanuel
Steve Maley
Caleb Howe
Brown being too nice
proudgop (Diary) Tuesday, January 12th at 9:13AM EDT (link)Brown is being way too nice
He has a lot ammo to attack her on as her days of AG. She failed to go after that priest who was molesting all kids
All corruption in that state capitol. Where has she led?
He needs to attack her
No kidding - use the stuff about her that even libs dislike -nt
bk (Diary) Tuesday, January 12th at 9:42AM EDT (link)I think he did I fine and stellar job replying to her
yoyo (Diary) Tuesday, January 12th at 11:48AM EDT (link)Kill them with kindness, and all that.
As a debater, he did an excellent job. Kept it on the topic, and didn’t resort to name calling or bashing. Kept it polite, yet firm, and communicated his point very well.
SC money well spent, in MHO.
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FEEL THE BURN!!!!!
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Disagree strongly...
writeblock Tuesday, January 12th at 11:51AM EDT (link)…the ad is perfect. He looks and sounds great. His kitchen is the right setting, providing the common touch (like his pickup truck), with photos stuck on the fridge, etc. His positives are already in the stratosphere so she has to go negative to whittle him down. His ad counters that strategy by emphasizing Mr. Nice Guy, all-American. It’s reassuring, attractive, feel-good stuff. Big plus for him.
Sometimes negative ads win, but this time?
SpL Tuesday, January 12th at 12:23PM EDT (link)There are plenty of people who hate Republicans and believe they are WORSE than Nazis/Hitler. So they will excuse bad behavior toward Republicans.
Whether the ad was effective will be in the results. I think Brown gets points for coming across as intelligent as well as positive, which is really important in liberal surroundings.
Coakley stated too cheerily that she approved her ad. I would conclude that the rush to pull it shows that Brown won the round.
Attacking rather than leading
katnandu Tuesday, January 12th at 12:27PM EDT (link)It is the weak candidate that must resort to smear campaigns. A candidate with ideas and and and the ability to debate the current issues will end up on top. People are tired of the same old tactics and can see right through them!
I think Brown's ad was excellent, Swamp.
penguin2 (Diary) Tuesday, January 12th at 10:35AM EDT (link)Bright setting; he said what he needed to but in a positive way. He made his point. Yes, negative ads work because they leave false words and images in peoples’ mind, if they don’t know or seek the truth. But there comes a point where the ad is so dark and out there, that reasonable people can see it for the distortion it is.
It seems that the uniqueness of the time and place in Mass upcoming election, lends itself to going to Scott Brown, as the benefit of the doubt. The people are already surrounded by the results of the negative and failed Leftist policies, otherwise the Independents would not be polling as they are, in our favor.
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I agree.
writeblock Tuesday, January 12th at 12:11PM EDT (link)Positive ads can be even more effective. Remember Morning in America? Hard to demonize a guy like him–or Reagan.
A Nazi Party?
1stRichard (Diary) Tuesday, January 12th at 10:41AM EDT (link)Let us do a fair comparison, check the facts and you decide. I do not want to jump to conclusions without checking the facts.
Look at NSDAP, composed by Adolf Hitler and Anton Drexler, the union labor party, The Nazi Party. Well right from the start the union labor party seems to have something in common with culture of corruption Coakley.
So here is the NSDAP to look at
http://www.hitler.org/writings/programme/
#9 All citizens shall have equal rights and duties
Martha Coakley strikingly similar
#2 Equal Rights and Opportunity – Martha Coakley believes our democracy is based..
http://marthacoakley.com/about/Issues/details/20
Look at NSDAP, #13 We demand the nationalization of all (corrupt) businesses which have been formed into corporations
Martha Coakley strikingly similar
#3 Martha believes the best way to get our economy back on the right track is to tackle the economic crisis head on and to take all necessary steps – ravaged by risky investments, unfair tactics, and market uncertainties. By making bold and wise (government?) investments in health care, energy and education..
http://marthacoakley.com/about/Issues/details/21
However, I could continue but it is up to you decide if there is any more similarity
http://marthacoakley.com/about/Issues
But, do not stop there, take a look here for some more similarity here
http://www.marxists.org/archive/marx/works/1848/communist-manifesto/ch01.htm
# 2. – A heavy progressive or graduated income tax.-, right from The Communist Manifesto. Yet now we have on federal income taxes, top 5% pay 53.25% of all income taxes, the top 10% pay 64.89%, the top 25% pay 82.9%, the top 50% pay 96.03% and the bottom 50%, they pay a paltry 3.97% of all income taxes. – Tax the rich – such a typical democrat party line yet they accuse their opponents of tax cuts for the wealthy.
Then there is the political spectrum of less government on the right and more government on the left. Fascism Socialism Nazism Communism all belong on the left. Culture of corruption Coakley has made it clear that she is on the left many times. Brown has said he is less government, on the right, the opposite of culture of corruption Coakley.
Correct me if I am wrong, if status quo Coakley wants to make a comparison to Nazism it seems that, she has more in common with Nazism then Brown.
Coakley Needs To have Oliver Stone Do Her Next Ad
Repair_Man_Jack (Diary) Tuesday, January 12th at 11:05AM EDT (link)Right about now she needs somebody to help put Hitler in context.
Mr. Obama is pretending that an economic “recovery” is underway when he knows damn well that the banking system is just blowing smoke up the shredded *** of what’s left of that economy – James Howard Kunstler
Martha wants to be the Senator from Massassachusettes...
mbecker908 (Diary) Tuesday, January 12th at 10:53AM EDT (link)Yep, with a HT to Instapundit, the JammieWearingFool gets a screen shot of the Coakley ad…
If you’re having trouble reading it, the disclaimer says: “Paid for by the Massachusettes Democratic Party
Arrrrrgh.
mbecker908 (Diary) Tuesday, January 12th at 10:55AM EDT (link)You can see the screenshot here.
It all seems to fit.
Sundayjack (Diary) Tuesday, January 12th at 11:05AM EDT (link)Clearly the ad is aimed toward women,
But if she wins, she will always be known to me as Senetter Martha Coakley.
“Of all tyrannies, a tyranny sincerely exercised for the good of its victims may be the most oppressive. It would be better to live under robber barons than under omnipotent moral busybodies.”
I'm not in Mass, but from where I sit....
joliefleurs Tuesday, January 12th at 11:08AM EDT (link)I liked the ad.
I’m pretty sure most people in the Bay State already know about Martha’s crappy record on crime….I think he comes across as very decent and likeable, NOT business as usual. Admittedly, I’m very responsive the the decency factor.
If he wins, I’m likin’ him as a Presidential candidate at some point.
FYI, They Took Down the Coakley Video Already...
reaganiterepublicanresistance Tuesday, January 12th at 11:08AM EDT (link)Great post though, linked at Reaganite Republican
http://reaganiterepublicanresistance.blogspot.com/
The Reaganite Republican
Coakley seems to have taken it down.
Brian Hibbert (Diary) Tuesday, January 12th at 11:09AM EDT (link)When I click it, I get “This video has been removed by the user”.
Her web site has no reference to it. Her YouTube channel lists it, but gives an error when clicking it.
The Nazi reference must not have played as well as she thought.
By the way, Brown’s response was great and was the correct way to respond.
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When will they learn...
neoavatara (Diary) Tuesday, January 12th at 11:14AM EDT (link)that no Nazi reference is acceptable? Idiots.
I loved Brown’s demeanor last night and in that ad. I feel it was money well spent donating to him…
…Coakley is clearly in trouble. Why else bring out the almight ‘Nazi card’?
http://neoavatara.com/blog/?p=9444
www.neoavatara.com/blog
I think I found the ad
cableguymn Tuesday, January 12th at 11:24AM EDT (link)http://www.youtube.com/watch?v=7QmyCyxD1lM
I didn’t see the first one, but the lockstep makes me think that is it.
second try
cableguymn Tuesday, January 12th at 11:27AM EDT (link)Brown use Christie Model
proudgop (Diary) Tuesday, January 12th at 11:29AM EDT (link)He needs to run against Gov of Mass/ unethical Dem StateHouse and how Martha is aligned to them
Run on Taxes ( like wins Republicans had in NJ and NY it came on taxes; property taxes)
He IS Running on Taxes...
reaganiterepublicanresistance Tuesday, January 12th at 12:23PM EDT (link)Brown is running a two-pronged strategy, as he stated himself:
CUT TAXES and TAKE-OUT the TERRORISTS
Hey you chowderheads up there in Boston… take a serious look at these two people and tell me who really DESERVES a crack at this job. And like you sometimes elect a GOP Governor to keep the state house honest… isn’t it time for a change here?
DO THE RIGHT THING Massachussetts…
http://reaganiterepublicanresistance.blogspot.com/
The Reaganite Republican
Her ad is weak...
writeblock Tuesday, January 12th at 12:04PM EDT (link)She’s fighting the last war, trying to tie him to Bush/Cheney and reaching for ways to demonize him to drag down his positives. It has the look and feel of something cheesy and fake. His upbeat nice guy ad was the perfect antidote.
Coakley in trouble? Pharma and HMO lobbyists to the rescue Read more at the Washington Examiner: http://www.washingtonexaminer.com/opinion/blogs/beltway-confidential/Coakley-in-trouble-Pharma-and-HMO-lobbyists-to-the-rescue-81067542.html#ixzz0cPrmKAPT
izoneguy (Diary) Tuesday, January 12th at 11:30AM EDT (link)Coakley in trouble? Pharma and HMO lobbyists to the rescue
Read more at the Washington Examiner: http://www.washingtonexaminer.com/opinion/blogs/beltway-confidential/Coakley-in-trouble-Pharma-and-HMO-lobbyists-to-the-rescue-81067542.html#ixzz0cPrmKAPT
Those who had once simpered: “I don’t want to destroy the rich, I only want to seize a little of their surplus to help the poor, just a little, they’ll never miss it!” – then, later, had snapped: “The tycoons can stand being squeezed; they’ve amassed enough to last them for three generations” – then, later, had yelled: “Why should the people suffer while businessmen have reserves to last a year?” – now were screaming: “Why should we starve while some people have reserves to last a week?” – Atlas Shrugged
The last two are frequent visitors to the White House
hickorystick (Diary) Tuesday, January 12th at 12:09PM EDT (link)http://www.facebook.com/note.php?note_id=165109197263
This type of ad ties into Obama….Shocking!
These Health Care groups are actively lobbying to make Insurance more expensive, while the Public supports healthcare reform because insurance has become so expensive. What a racket they have going on in Washington and Wall Street (and Boston).
Liberals Are So Stupid
Spartan4Life (Diary) Tuesday, January 12th at 12:19PM EDT (link)They think the Dems are for the “little guy” when they are a bought and paid for tool for Big Pharma, Big Banks, and Big Whatever that wants to keep the trough full. The Podesta family seems to be doing well for itself. These are the whores that Rachel Maddow wants to go shill for every night? Ha Ha Ha.
Someone With the Coakley Campaign Pushes Me into a Metal Railing
izoneguy (Diary) Tuesday, January 12th at 10:00PM EDT (link)Someone With the Coakley Campaign Pushes Me into a Metal Railing BY JOHN MCCORMACK
http://weeklystandard.com/blogs/video-someone-coakley-campaign-pushes-me-metal-railing
After taking a question from a CNN reporter on the street outside the restaurant, I asked her:
TWS: Attorney General Coakley, you said last night that there are no terrorists in Afghanistan–that they’re all in Yemen and Pakistan. Do you stand by that remark?
COAKLEY: I’m sorry, did someone else have a question?
GRIFF JENKINS, Fox News: I did. Why are you in Washington tonight?
COAKLEY: We planned an event after the primary that would be a unity event in Washington. We’re also in the middle of a very intense campaign [...]
After Coakley finished her answer, she began walking away from the restaurant, and I walked behind her asking why health care industry lobbyists were supporting her at the fundraiser. She didn’t reply.
Those who had once simpered: “I don’t want to destroy the rich, I only want to seize a little of their surplus to help the poor, just a little, they’ll never miss it!” – then, later, had snapped: “The tycoons can stand being squeezed; they’ve amassed enough to last them for three generations” – then, later, had yelled: “Why should the people suffer while businessmen have reserves to last a year?” – now were screaming: “Why should we starve while some people have reserves to last a week?” – Atlas Shrugged
The health-care industry rides to the Democratic rescue
izoneguy (Diary) Tuesday, January 12th at 11:34PM EDT (link)The health-care industry rides to the Democratic rescue.
http://online.wsj.com/article/SB10001424052748704586504574654704100186542.html?mod=rss_opinion_main
Against overwhelming public opposition, the only things keeping ObamaCare alive at this point are power politics and the misguided corporate cease-fire that Democrats have either coerced or bought—or is homegrown at companies like Pfizer that are deeply invested in more government control of the economy. Ms. Coakley’s election would make that outcome a certainty.
Those who had once simpered: “I don’t want to destroy the rich, I only want to seize a little of their surplus to help the poor, just a little, they’ll never miss it!” – then, later, had snapped: “The tycoons can stand being squeezed; they’ve amassed enough to last them for three generations” – then, later, had yelled: “Why should the people suffer while businessmen have reserves to last a year?” – now were screaming: “Why should we starve while some people have reserves to last a week?” – Atlas Shrugged
"Crony Capitalism"
Spartan4Life (Diary) Wednesday, January 13th at 5:38PM EDT (link)This is what Congressman Paul Ryan has been talking about. Fat Cats in bed with Fat Congresscritters(That means you Barney Frank!).
I think Congressman Ryan has got it exactly right. It is a populist message that leads to Conservative solutions.
Assailant Was a Coakley Staffer on Loan from the Democratic Senatorial Campaign Committee?
izoneguy (Diary) Wednesday, January 13th at 9:42AM EDT (link)Assailant Was a Coakley Staffer on Loan from the Democratic Senatorial Campaign Committee?
http://weeklystandard.com/blogs/assailant-was-coakley-staffer-loan-democratic-senatorial-campaign-committee
Those who had once simpered: “I don’t want to destroy the rich, I only want to seize a little of their surplus to help the poor, just a little, they’ll never miss it!” – then, later, had snapped: “The tycoons can stand being squeezed; they’ve amassed enough to last them for three generations” – then, later, had yelled: “Why should the people suffer while businessmen have reserves to last a year?” – now were screaming: “Why should we starve while some people have reserves to last a week?” – Atlas Shrugged
Libs must be really scared of this guy
sharonmcp (Diary) Wednesday, January 13th at 11:24AM EDT (link)He’s the same reporter that Scuzzy called the cops on during the NY23 race.
http://www.washingtonexaminer.com/opinion/blogs/beltway-confidential/Scozzafava-calls-cops-on-reporter-who-asked-her-about-Card-Check-64918407.html
“Above all, we must realize that no arsenal, or no weapon in the arsenals of the world, is so formidable as the will and moral courage of free men and women.” ~ Ronald Reagan
Coakley didn't even spell Massachusetts right
ilgop24 Tuesday, January 12th at 11:32AM EDT (link)at the 28 second mark in the tiny print, Massachusetts is spelled Massachusettes.
I think this is something the blogs should run with…
Here
1stRichard (Diary) Tuesday, January 12th at 11:43AM EDT (link)http://blog.masslive.com/thefray/2010/01/martha_coakley_ad_misspells_massachusetts.html
apparently they pulled it long enough to fix this -nt
bk (Diary) Tuesday, January 12th at 12:26PM EDT (link)Yeah, they pulled it, but they forgot about screenshots
sharonmcp (Diary) Wednesday, January 13th at 11:28AM EDT (link)a couple of FOX News commentators showed it and had a little fun with it.
“Above all, we must realize that no arsenal, or no weapon in the arsenals of the world, is so formidable as the will and moral courage of free men and women.” ~ Ronald Reagan
There won't be any comparisons to Dan Quayle
AnnaD Tuesday, January 12th at 12:02PM EDT (link)And there should be….
DSCC pumping money in
proudgop (Diary) Tuesday, January 12th at 12:04PM EDT (link)In fresh signal of Democratic nervousness about the race, the Democratic Senatorial Campaign Committee has made a $567,000 ad buy in the race, the first independent expenditure by either national party in the race.
via cqpolitics
Ain't that a shame.
Moe Lane (Diary) Tuesday, January 12th at 12:34PM EDT (link)I heard that the DSCC had earmarked that money for other stuff.
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SusanAnne Hiller (Diary) Tuesday, January 12th at 12:05PM EDT (link)Keep the pressure on…Coakley removed the video! We are winning and she’s running scared.
~SusanAnne
@susanannehiller on Twitter
Nothing New in that Ad....
Spartan4Life (Diary) Tuesday, January 12th at 12:21PM EDT (link)I had to look pretty hard to find it.
Just amazing that is the best they can come up with.
it's back up; just needed to fix spelling of her state's name -nt
bk (Diary) Tuesday, January 12th at 12:26PM EDT (link)Burning DSCC cash
ktsub (Diary) Tuesday, January 12th at 12:32PM EDT (link)If anything its nice to see the dems spend $560,000 on a locked in easy win. I love the guys at DKOS worrying about a safe seat inn MASS.
A year ago never dreamed we would be forcing them to expend cash/time/volunteers in the bluiest state of the union. The NRSC name on an ad would be no help here, Brown is doing just fine.
Brown
proudgop (Diary) Tuesday, January 12th at 1:15PM EDT (link)Needs to hit airwaves heavily for next few days the race is going to made on these days
Its going to be nice this weekend and people will be out and about
Here's a great plan on how to help Hottie
joayn (Diary) Tuesday, January 12th at 2:55PM EDT (link)McAwsome next.
I will be (UGH) phone-banking for the dude. Anybody else?
http://hillbuzz.org/2010/01/12/tuesday-open-thread-january-12th-2010/
Click 12 on the caledar and read their article about Caroline Kennedy – like, it’s really, like, funny.
America is an idea; a noble idea that essentially boils down to the shocking belief that the masses are in fact not asses. John Nolte
OHHHHHH BUUUUUSSSSHHHHHH!!!!!
erod (Diary) Tuesday, January 12th at 3:45PM EDT (link)I am so sick of the libs using this argument to get their candidates in. It may have worked in 2006 and 2008, but it isn’t going to work in 2010.
Hey Dims we are going to hang this economy and your radical policies around your neck in 2010 and 2012 and march to victory.
I don't think the ad makes a difference
LisaDe (Diary) Tuesday, January 12th at 4:24PM EDT (link)Boston Herald has a poll up asking who they think won the debate last night. As of 4:15 here are the results:
6% – Martha Coakley
89% – Scott Brown
3% – Joseph Kennedy
3% – Nobody won, it was a dud
Total Votes: 1,926
You Can't Ignore the Attacks, but
Daezy Tuesday, January 12th at 7:28PM EDT (link)there’s something to be said about keeping it positive. We’ve had a boatload of negative this past year, and I believe Brown is showing wisdom, as he did last night.
Accentuate the positive, but keep her history up front.
All tyranny needs to gain a foothold is for people of good conscience to remain silent. ~ Thomas Jefferson
Freedom is never more than one generation away from extinction. ~ Ronald Reagan
http://uslibertyjournal.blogspot.com/
I think he's taking the McDonnell Approach
scarlos (Diary) Tuesday, January 12th at 7:39PM EDT (link)Meeting attack ads with ads that function both as Positive ads (emphasizing the candidate’s qualifications) and implicit negative ads by pointing out the absurdity of the attack ad.
So far it looks to be a rather effective ad strategy.
Socialism is Oligarchy in disguise
Score this round to Brown
paint_it_red (Diary) Tuesday, January 12th at 10:18PM EDT (link)Coakley’s ad is nothing more than a partisan appeal. The hard core Bush haters, the frothing pro-choicers, etc. That was the same approach Deeds took in VA. It appeals only to those who would vote for her anyway. The moderates and middle voters who value a positive tone, a change in politics as usual, and a focus on issues that are bread and butter are turned off by petty partisan ads such as hers.
Brown’s ad by contrast is brilliant. He doesn’t bother exclaiming what’s already in the press in his favor (Coakley’s misspelling the name of their state, his victory in the debate) nor does he try attacking her. Two negative ads in MA is a wash and the default vote goes to the Democrat. He has to go positive.
He takes the opportunity to define himself. Health care and jobs are his priorities. The images show he cares about the working man. Coakley is part of the political machine. The music is from U2, which is going to be popular in a heavily Irish town, particularly among middle age voters. He’s the bread and butter candidate talking from his own kitchen. He looks like someone you could sit down and have a beer with or the professional guy at the office you can always count on to get his job done. He paid attention to these little details where, I believe, swing voters are won on the margins. Not sure it’ll be enough in MA, but at a minimum, it starts to make conservative inroads.
“It is not good to cultivate a respect so much for the law as for the right. The only obligation which I have a right to assume is to do at any time what I think is right.” Henry David Thoreau
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Good Call On U2, I Missed That
Swamp_Yankee (Diary) Wednesday, January 13th at 1:48AM EDT (link)…. I love analyzing the details of a campaign.
Huh, MSNBC Picked This Up
Swamp_Yankee (Diary) Wednesday, January 13th at 12:47AM EDT (link)http://firstread.msnbc.msn.com/archive/2010/01/12/2172083.aspx