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Money Talks: NFL's Washington 'Commanders' Might Be the Latest to Reject Wokeism

AP Photo/Susan Walsh

President Donald Trump isn’t mincing words in reigniting the debate over Washington’s NFL franchise nickname. With a headline‑making declaration on Truth Social, Trump issued a direct ultimatum to the Washington Commanders: unless the team reinstates its former name, the “Redskins,” he will withhold support for their planned $3.7‑$3.8 billion stadium redevelopment in Washington, D.C.—a deal many see as contingent on federal facilitation.

“I may put a restriction on them … if they don’t change the name back … I won’t make a deal for them to build a Stadium in Washington.”

That bold stance may carry weight—not through direct legal power, but by shaping political leverage at a time when Congress still retains oversight in D.C. budget matters.

Press Secretary Karoline Leavitt confirmed Trump’s seriousness: 

“Sports is one of the many passions of this president … if you actually poll this issue with sports fans … people actually do support the president’s position on this and the name change.” Leavitt described Trump as a “nontraditional president” who drives results and engages issues most modern office‑holders wouldn’t touch—including sports names.

Many fans and analysts see Trump's stance as popularly aligned. Polls suggest 58% of Washington area fans prefer the “Redskins” moniker over “Commanders.” For Trump, this is precisely the point: listen to the base and stand up for tradition. His messaging decisively taps into nostalgia and fan sentiment.

At issue is the redevelopment of the historic RFK Stadium site—a massive project set to return the franchise to D.C. by 2030, including housing, parks, and commercial space. The Commanders have committed roughly $2.7 billion, with the city matching approximately $1 billion. The teams’ leadership frames this as transformational for the region. 

For Trump, this isn’t just about a logo. It’s a stand against what he sees as political correctness overriding fan identity. He recently extended his demand to baseball’s Cleveland Guardians, urging the team to revert to the “Indians”—a move he tied to electoral consequences for owner Matt Dolan. 

Even ESPN commentator Stephen A. Smith couldn’t ignore the impact, proposing radical alternatives like a shared stadium in Maryland—an idea widely criticized by fans.

In short, it’s a compromise that satisfies no one—not the fans, not the cities, and not the franchises. The commute to and from the games would be horrific as well for Washington fans who don't live in Baltimore.

But for many, the simplicity of Trump’s message—“Restore the name or lose the deal”—resonates more than endless policy arcana.

In Trump’s worldview, this is leadership in action. He’s reviving tradition, elevating fan sentiment, and potentially reshaping a multibillion‑dollar project—all through a relentless spotlight on accountability. Love him or hate him, Trump’s involvement has turbo‑charged the entire debate over sports branding, identity, and civic investment in Washington.

The left forced the name change amid 2020’s cancel culture wave, leveraging corporate pressure and elite outrage rather than public consensus. But now, Trump is flipping the script. By tying the stadium deal to the return of the historic name, he’s reframing the debate as one between local fans and out-of-touch bureaucrats.

The Commanders now face a crossroads: stand firm behind their recent rebrand or confront the possibility of losing federal facilitation for their return to D.C. With Trump’s influence and political savvy, many believe history may yet swing back to a name that once defined Washington football.

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